Real Estate News
ICNY 18 Data: The race is on for MLSs to solve broker pain points
Wed, 21 Mar 2018 7:24:01
"... if MLSs [multiple listing services] work together to coincide everything with data delivery then it's just going to be easier for all of us because we can market the same," said Rebecca Jensen, president and CEO at Midwest Real Estate Data, onstage at Inman Connect New York ... read more»

ICNY 18 Data: What you need to know about net neutrality
Wed, 21 Mar 2018 7:21:56
"For Redfin, if it hadn't been for net neutrality, we couldn't have gone from a startup to a public company," said Redfin chief economist Nela Richardson. "It was an essential part of bringing our technology from the small scale to a big scale, and now we feel a responsibility to make sure that dominant players don't dominate the real estate market." ... read more»

ICNY 18 Data: How MLSs might run afoul of federal regulators
Wed, 21 Mar 2018 7:16:17
Did you get into real estate because you wanted to own data? No -- you likely got into it because you wanted to help people, and people are best served when they have the ability to search unlimited data for information. This is what Daniel Castro, director at the Center for Data Innovation, explained onstage at Inman Connect New York ... read more»

Existing-home sales rebound, up 3 percent in February
Wed, 21 Mar 2018 7:07:03
“A big jump in existing sales in the South and West last month helped the housing market recover from a two-month sales slump,” said Lawrence Yun, chief economist with NAR, during a web seminar Wednesday. “The very healthy U.S. economy and labor market are creating a sizable interest in buying a home in early 2018. However, even as seasonal inventory gains helped boost sales last month, home prices, especially in the West, shot up considerably.” ... read more»

Spring Forward: Kendyl Young’s secrets to winning listings
Wed, 21 Mar 2018 3:00:59
We recently had the opportunity to chat with Kendyl Young, broker-owner of Diggs, based in Los Angeles. Kendyl shared with us the tactics and approaches she uses to grow her business, stay ahead of the competition, and manage her time most effectively ... read more»

7 deadly sins to avoid in the age of disruption
Wed, 21 Mar 2018 3:00:49
It has always intrigued me that regardless of market conditions, company profile or geographic location, the vast majority of industry professionals remain confident about the business. That “genetic optimism” has propelled our industry through up and down market cycles and continues to attract hardworking entrepreneurs who see the enormous potential the housing market represents ... read more»

5 ways to become your sphere’s go-to real estate agent
Wed, 21 Mar 2018 2:30:02
One of the best ways to generate new business, consistent business and repeat business is staying top-of-mind with your sphere of influence (SOI). These are the people who know you, trust you and can vouch for your work ethic and abilities to get things done ... read more»

Why millennials don’t have to define the success of your real estate business
Wed, 21 Mar 2018 2:15:57
Before taking my current position, I spent my nights and weekends teaching pre-licensing class to aspiring real estate agents. It always struck me as noteworthy how many in my classes were not fresh out of high school or even college ... read more»

7 marketing strategies to help first-year agents stand out
Wed, 21 Mar 2018 2:00:30
As a brand new real estate agent, you’re learning a lot at a fast pace. It can be tough to nail down exactly what you need to do and what you should let go until you get a little more experience ... read more»

Sotheby’s International Realty launches virtual staging AR app
Tue, 20 Mar 2018 17:30:13
On Tuesday Sotheby's International Realty (SIR) launched Curate, a mobile augmented reality (AR) app built with ARCore, Google's AR software platform, and powered by virtual staging technology platform Rooomy ... read more»

Imprev gains new customers in Kansas City
Tue, 20 Mar 2018 16:46:48
ReeceNichols Real Estate, a leading brokerage serving the Kansas City metropolitan area (which straddles the states of Missouri and Kansas) announced that all of its real estate agents will be able to use Imprev's marketing automation services from now on ... read more»

Video offer letter covering ‘Our House’ wins home bidding war in Berkeley
Tue, 20 Mar 2018 16:41:40
And so the buyer Natan Kuchar, who also records music videos for children on YouTube under the username Mr. Palindrome, decided to upload a rendition of "Our House" by folk band Crosby, Stills, Nash & Young ... read more»

How real estate is reacting to Facebook’s data scandal
Tue, 20 Mar 2018 14:36:01
Years ago, I was talking to a social media consultant about the best platforms for real estate. She talked knowledgeably about the pros and cons of each, but never mentioned Facebook. When I asked her why, she said, "It goes without saying. Facebook is non-negotiable. You have to be there because that’s where everybody is." ... read more»

Zillow quietly charging big builders for listing exposure
Tue, 20 Mar 2018 14:23:29
Since 2016, Zillow Group has been tapping into a new revenue stream by charging high-volume builders to post new-home listings on all of the company's websites, which include and Trulia, the two most popular home search portals, Inman recently learned ... read more»

Here’s why new home construction is down so much
Tue, 20 Mar 2018 13:09:15
Michael Neal, an analyst with the National Association of Home Builders, estimated that only about 890,000 single-family homes will be built in 2018 -- nearly 1 million short of annual growth projections by the U.S. Census Bureau, which includes migration shifts and birth rates. ... read more»

How an agent is selling the house from Tarantino’s ‘Pulp Fiction’
Tue, 20 Mar 2018 10:28:36
Storytelling can be a powerful tool for marketing any property. But Kevin Dees, a Los Angeles real estate agent with The Agency, is lucky that his listing at 4145 Kraft Avenue in Studio City already comes with a great tale ... read more»

Inman selects Ambassadors for Connect San Francisco 2018
Tue, 20 Mar 2018 10:07:07
Ambassadors are vibrant members of the Inman community who volunteer at each event to make introductions, help new attendees find their way and bring the spirit of connection alive ... read more»

ICNY 18 Data: Business advantages of MLS innovations
Tue, 20 Mar 2018 7:47:14
Why sit by and let others innovate when you could be leading the innovation parade? Listen in as MLSListings CEO James Harrison and managing partner at Heithaus Properties John Heithaus discuss the changing MLS landscape ... read more»